Videography
For the videography, we focused on capturing high-quality b-roll footage to be used on their new landing page header. The aim was to create a 30-second video that immediately engages visitors, showcasing the smooth and professional patient journey from arrival to treatment. We ensured the footage highlighted key aspects of the practice, including the friendly and attentive staff, the welcoming reception area, and the state-of-the-art dental facilities. The video was carefully edited to provide a natural, calming flow, reflecting the reassuring and professional experience patients can expect.
To give The Private Dental Group maximum flexibility with their content, we also supplied the full collection of b-roll footage in reels. This meant that, beyond the website, they had additional video assets ready for use across their social media platforms. Whether for Instagram, Facebook, or future marketing campaigns, this extra content allows them to reinforce their brand presence with high-quality visuals whenever needed.
Video type
Promo
Shoot days
3
Industry
Dental
Watch the Website Header Video
Photography
Alongside the videography, we provided professional photography to ensure a consistent and polished look across The Private Dental Group’s website and marketing materials. This included individual headshots of the staff, ensuring each team member was presented in a professional yet approachable manner. Having high-quality, cohesive headshots not only strengthens brand identity but also builds trust with potential patients by putting friendly faces to the names of those providing care.
In addition to staff photography, we captured a series of images showcasing the practice itself. This included both interior and exterior shots, highlighting the modern facilities, comfortable waiting areas, and clean, professional treatment rooms. These images help potential patients get a feel for the environment before they visit, reinforcing the high standards and welcoming atmosphere of the practice.
By combining both videography and photography, we provided The Private Dental Group with a comprehensive set of high-quality visuals that reflect the professionalism and care they offer. The result is an engaging and polished online presence that strengthens their brand and enhances the experience for prospective patients.
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