Project details
The project spanned four days, during which our team of three worked fluidly to ensure comprehensive coverage of both events. As a “social first” project, all shots were carefully planned and filmed with a 9:16 aspect ratio in mind to optimize the content for social media platforms. This approach allowed Cranfield University to effectively engage with their growing online audience, ensuring the content was visually compelling and tailored for modern digital consumption.
We captured the key moments, including graduates receiving their degrees, candid shots of families celebrating, and the dynamic atmosphere of the ceremonies.
To enhance the highlight video, we incorporated professional photography alongside the footage. These photos not only complemented the video but also provided standalone assets for Cranfield to use across various platforms. Our focus was on capturing the energy and excitement of the day, ensuring the visuals reflected the pride and achievement of the graduates.
The resulting video was a standout success, becoming one of MILWAUKEE®’s most-viewed videos on YouTube with over 3.5 million views. The testimonial not only showcased the strength of MILWAUKEE® tools but also underscored their essential role in supporting Virgin Atlantic®’s demanding maintenance standards. This project exemplifies our ability to create engaging, impactful testimonials that highlight the true value of our clients’ products in real-world applications.
Read more about the Cranfield 2024 Graduation: Honourary Graduates of 2024
Video type
Event
Shoot days
4
Filming locations
Cranfield
Shrivenham
Watch the Cranfield University 2024 Graduation highlights
The expose touch
With a long-standing relationship and deep understanding of Cranfield University’s values, Expose Media is uniquely positioned to bring their events to life. Our adaptable approach and ability to deliver high-quality video and photography make us the trusted partner for capturing milestone moments. For Cranfield’s graduations, we ensured every detail was covered, creating content that resonates with graduates and audiences alike.