Project details
Filmed on-site during a live programme day, the video featured interviews with the head lecturer and two attendees, offering insights into the programme’s structure and benefits. These interviews provided a personal perspective, showing how the programme equips professionals with advanced skills to succeed in their roles.
To capture the energy and engagement of the day, we filmed in-session moments, interactions between attendees, and the immersive learning environment within Cranfield’s School of Management. These visuals highlighted the programme’s hands-on approach and its focus on real-world application.
Our team worked closely with CED’s marketing department to ensure the final video aligned with their branding and communicated the value of the Key Account Management programme effectively.
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